FAQs

We specialize in working with ambitious visionaries who prioritize social and environmental responsibility. Our team and network of specialized partners are dedicated to helping clients create brands that not only succeed in the marketplace but also make a positive impact on the world. It’s critical to avoid danger zones like green washing and virtue signaling - so we help you craft authentic messaging and ways to communicate the step you’re in and what you’re doing to create impact. Additionally in a world of stock imagery and templates, we use handcrafted artistry and storytelling along the entire customer journey to bring brands to life.

Just like we advise our clients, we take steps forward constantly. Right now we dedicate our skills, resources, and time towards only those we feel align with positive values and ethics for social justice and environmental protection. We also plant 1 tree for every service or package we sell. We don’t commute or have an office and plan on working with professional 3rd parties to become Carbon Neutral and a certified B-Corp. We also aim to complete 2 pro bono projects per year. Most significantly, we have invested into our own innovative system to bring top level strategy, advisory, coaching and design services to budget solopreneurs and startups through our LilypadSociety.co community program.

From concept to completion we help you build an entire brand world. While we complete management, creative direction, strategy and most of the design in house, we also work with a network of talent, specialists, and partner studios and agencies as needed. What we ensure is that you have a clear, complete, and cohesive brand with creative storytelling that taps into the hearts of conscious consumers and helps you create memorable customer experiences and build brand equity.

See our capabilities by clicking here.

Our brand strategy process begins with a deep dive into your vision, values, voice, and visuals as well as you business goals, and target audience’s desires. We then conduct thorough research to understand your competitive landscape and identify opportunities for differentiation and how to make you shine and land with your target audience. From there, we develop a comprehensive action plan that guides all aspects of your brand's identity and messaging through our North Star Brand Map™.

We have a truly unique three step process that we don’t see anyone else in the market offering, creating by breaking the chains of old systems to leverage the best of cutting edge technology to empower business owners today.

You can read more about it here.

Our Design System allows us to shrink the typical months of time into just weeks - in some cases just days.

Our subscription program allows you to have ongoing support as little or as much as you need at a pace that suits you.

It’s pretty simple. We keep our overhead to a minimal, have a tiny core team of 4, hire an expansive team only on an as-need basis, and use an average flat rate system to package together a full range of services to meet your business needs.

We have pricing menus and tables that are the same for all clients, just come with more/less of any given service.

Once we lock in your pricing, it’s locked in - they’re no suprises.

Please scroll through the carousel and then click on each of the Case Studies for details.

We only say yes to prospects who we are confident we can activate, elevate, or expand their branding and who align with our values.

We always start with our Inquiry Form and a Fit Call.

If we are a good fit for each other, we’ll most likely start with our Brand Mapping process, and if not, our Brand Calibration Process.